Call it Showbiz 101, Tony Ruivivar says, that ability to take a song here, a choreographed move there, a dash of comedy and, perhaps, an unexpected special effect or two to create an entertainment experience greater than the sum of its parts.

The formula has been key to making classic Las Vegas-style entertainment what it is, and it’s exactly the sort of thing Society of Seven has been perfecting for more than 40 years.

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